Sunday, May 13, 2012

Why Your Business wants it a Banding Packaging



Banding packaging is a form of packaging normally added outside of a shrink-wrap on foods, having a stockboard or paper band wrapped around the marketed item.

Some benefits of Banding Packaging contains

Banding packaging permits for printed marketing supplies to wrap around the item.
The banding can hold together several items or packages for marketing.
Banding is reasonably affordable for the manufacturer.

Typical Utilizes of Banding Packaging

Banding packaging may well be utilised on a wide range of items to hold several items together for presentation within the shop.

Paper or sticky-label banding, wrapped around the entire item, normally consists of brand name and marketing information and facts, and acts as an further label for the item.

Banding packaging is utilised around shrink-wrapped food items to offer labeling, also as around several pairs of socks, food storage containers, boxes of light bulbs, or other items sold in groups.

A stockboard band devoid of a sticky back slips around plastic or paper items, or even a sticky-label band may well be added around items that won't be damaged by the label glue (for example shrink wrapped meats, or socks).

Marketing and advertising with Banding Packaging

Marketing and advertising teams style labeling specifically for the banding strips that will be wrapped around items for sale is widespread as of late.

In some circumstances, the band itself will be the only label on the item (as with bundled food-storage boxes contained inside a cardboard band).

Other instances, the band adds further marketing space for an item currently labeled (for example a meat package shrink-wrapped with its content material label, and further item or provider marketing information and facts added to the band.
The banding packaging method can also be utilised to promote deals and particular gives. It can be particularly valuable for two-for a single gives, or buy a single, get a single no cost gives, since the banding itself can bundle the items becoming sold together as part with the present.

Method and Cost of Banding Packaging

Banding packaging is reasonably affordable, specifically when in comparison to some types of boxing, with layers of plastic and foam packaging inside the box.

In circumstances exactly where the label consists of auxiliary marketing messages, it may well be a deliberate option to add the expense of an further label, for the perceived pay-off with the marketing itself. In other circumstances, the banding is an affordable way each to contain the marketed items, and to present the provider and logo information and facts.

Customers like banding packaging for its effortless accessibility and the low volume of garbage it creates. A sticky paper label is very easily torn to access the contents, and a stockboard "sleeve" banding is very easily slipped off the goods.

Even within the shop, the cardboard band is usually briefly removed to access and investigate the items inside, and very easily replaced if the customer decides not to purchase that distinct item.

Actually, banding packaging is so unobtrusive--in the sense of a customer's ease of opening the product--which many shoppers don't think of it as packaging at all. Nevertheless, the marketing messages on the bands themselves are clearly perceived, producing banding packaging a win for each customer and manufacturer.



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